How do you make Children’s National the preeminent choice for pediatric care among parents? You remind them how important it is for their children to have exclusively pediatric care and that Children’s National gets kids like no one else. In the latest chapter of our “Grow Up Stronger” brand campaign, we set out to show how every location, every doctor, every visit is just for kids.

The new campaign centers on The Children’s National News Network, a news show where kids deliver breakthrough stories from around the hospital.