About

Good Always Finds a Way

Driven by purpose and the inherent belief that truth sells, we seek the good in everything we do. Finding the good in every person, every brand, and every opportunity. Because from good comes great. Great creative, great relationships, great results.

Our Beliefs

Creating at the Speed of Culture.

We work at the speed of culture. Because when customers consume in real time, marketers need to act in real time. That’s why we live to collaborate, to think, to test, and to make - without ever being afraid to break.

We Work in the Category.
We Don’t Do Category Work.

Healthcare. Retail. Travel and Hospitality. We know a lot of categories. Instead of falling back on old conventions, tired language, and stale solutions, we’d rather rethink, redefine, and reframe the challenge into one you can win on your own terms.

From Good Comes Great.

Great work works. It’s really that simple. And to get to great requires only one thing - starting with good. A good partner, a good insight, and a good idea. It’s that kind of creativity that drives better business.

Our Leadership

Beth Johnson

Founder, Chief Executive Officer
Prior to starting RP3 Agency, Beth led the growth of Rosenthal Partners from a three-person creative boutique into one of the region’s largest, most successful agencies. She believes brilliant creative comes from brilliant strategy, and works tirelessly to build a culture of curiosity at RP3 that values talented people, fosters great ideas, and achieves solid business results.
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Dylan Bernd

Executive Creative Director
Dylan is an award-winning creative leader who has worked for some of the top agencies in the world from BBH, Mother, McCann, Arnold and MullenLowe. His approach to work is simple: create idea-led, campaign- driven, culturally inspired work connected with technology. His approach has led to highly creative, business-driven work for clients such as Jet Blue, Mastercard, Axe, Johnnie Walker, Target, KIA and American Express.
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Nick Teare

Executive Director of Client Services
Nick has more than 20 years of marketing and communication experience in both in-house and agency leadership roles. While on the agency side, he led accounts at top-tier shops on both coasts including Team One and Arnold Worldwide, where his clients included Amtrak, JW Marriott, HSBC Premier, The Ritz-Carlton and The Colonial Williamsburg Foundation. After making the move to the client side of the hospitality industry, Nick continued his work with The Ritz-Carlton and Marriott International, where he also led campaigns for the St. Regis Hotels & Resorts brand. With nearly 15 years of experience working with leading hospitality brands, it's no surprise his philosophy to client service is grounded in going above and beyond what a client needs.
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Donna Cooper

Executive Director of Talent and Operations
Donna brings over two decades of experience in Human Resources and Technology. She's led dynamic teams to implement incremental improvements for companies of all sizes, including Marriott International. Donna is responsible for leading RP3's overall operational and Talent acquisition and retention in support of RP3's vision and strategic direction of our organization.
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Jacqui Hannigan

Head of Media
Jacqui has twenty plus years of integrated and digital-only marketing & advertising strategy, planning, and execution, including mobile, voice, social, SEM, display, email, behavioral, and content strategy. Jacqui also has rich experience with meaningful measurement, testing, and reporting.
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Maja Husar

Head of Strategic Planning
Maja has over 15 years of experience in demystifying consumer behavior through an arsenal of market research methodologies and behavioral science. The passion of getting to the ‘why’ behind people’s decisions eventually navigated her toward brand strategy. She’s worked across three continents for research houses and global agencies like BBDO and PwC Experience Center, translating insights into strategies for brands like AT&T, MetLife, Mercedes-Benz, the NFL and many others.
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Our Clients

We’re fortunate to work with a variety of forward-thinking clients who are as passionate as we are about creating an opportunity for their organizations, their customers, and their stakeholders. While we choose not to specialize in any particular category, our collective experience runs especially deep in Healthcare, Travel and Destination, Food and Restaurant, Automotive, Sports, and Retail.

Let's Make Some Good

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