RP3 Named Agency of Record for Northern Virginia Community College

Higher education is having a moment of reckoning. And we’re here for it.

We’re proud to say that RP3 was named Agency of Record for Virginia’s largest public higher education institution, NOVA, serving 50,000 students across six campuses. While families across the U.S. have been questioning the ROI of a four-year degree, employers in all sectors are questioning how to overcome the talent gap. It’s a timely brief given that community colleges are increasingly the answer. NOVA is well aware but our challenge is to make sure everyone else is, too.

As their new AOR, we’ll be digging in deep alongside current, former, and future NOVA students. Leading strategy, creative, media, and performance our goal isn’t just enrollment. It’s repositioning NOVA as an essential talent engine in an essential region of the country. The smartest career path doesn’t have to cost $200K in tuition. Communicating that truth is the kind of work that makes us proud to be marketers.

Read more here: https://lnkd.in/giXW8eUJ