Appalachian Trail Conservancy – Rebrand
A modern rebrand and CTA that increased donations 25% YOY.
The Challenge
Revitalize a 100-year-old brand to reignite donor support.
Wildly Original Move
Give the brand a glow-up and the emotional rallying cry: Keep the Trail Alive.
Result
A modern brand and CTA helped increased donations by 25% YOY.
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Explore More Work
North Carolina Railroad Company
Reimagining Legacy
Is your brand ready to roar?roar?
Want to start a project, share an idea, or just say hello? Drop us a line. The cheetah may bite, but we don’t.
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