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Giant Food

Ovi-O’s

When Giant Food, teamed up with Washington Capitals superstar Alex Ovechkin to launch a limited-edition Ovi O’s cereal, we collaborated to make sure the design elements captured Ovi’s energy and authenticity.  

Then our Content Lab took the shots, and his trademark toothless smile now lights up the packaging, in-store displays, social content and even a VR game.  

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