Sunrocket online campaign.
A few years back, when people actually clicked on banners, we built an online campaign for Sunrocket that achieved a CPA less than half that of the market leader. Click to learn more.
Global One Print and Direct Response.
To build awareness and open doors with Fortune 1000 decision makers, influencers and facilitators who were extremely skeptical of marketing hyperbole, we developed a peer endorsement campaign that positioned Global One (formerly Sprint) as “the refreshingly honest global telecom provider.” Web visits and 800# use increased by 20%, direct mail response rate topped 8%, and sales meetings doubled in the first six months.
