Social or traditional? Why either or?
In a recent column appearing in Capitol Communicator, RP3 Agency’s Chief Marketing Officer John Heenan shares his insights on the need to integrate the best of new and traditional marketing techniques to drive the best possible results.
Do we need more potty mouths?
My seven year old son is fixated on potty humor. He enjoys potty jokes and finds it important to share with my wife and me what happened in the bathroom in great detail . We frequently tell him that he’s over-sharing, as there’s no need to talk about what he experienced/deposited in the bathroom. Well, [...]
RP3 sparks women’s movement.
Getting results for any client is satisfying. But when the client is in the business of changing lives, getting results takes on a whole new meaning. Which is why we’re so proud to be involved with the Washington Area Women’s Foundation.
RP3 sparks women’s movement.
Getting results for any client is satisfying. But when the client is in the business of changing lives, getting results takes on a whole new meaning. Which is why we’re so proud to be involved with the Washington Area Women’s Foundation. Their mission of building stronger communities by investing in the power of women and [...]
RP3 grabs big ratings for MASN.
How did RP3 Agency help Mid-Atlantic Sports Network boost their ratings by 56%? One moment at a time. Our Defining Moments campaign unleashed the passion of real fans through social networking, shared videos and the chance to tell their stories on camera for the world to see.
15 Addy categories for collateral, WTF!?
We are just back from the annual DC Addys. And did quite well, thank you very much. Overall, we took home 14 gold and silver awards this year in pretty much every category-TV, radio, print, collateral, interactive and mixed media campaign. As usual, it was a fun evening of schmoozing and boozing. (see the video)
I’ve [...]
Lionsgate Bethesda website with twitter feed.
To help Lionsgate Bethesda, an upscale condominium residence, better portray the vibrant lifestyle future residents could enjoy, we redesigned their site with more sharing and social networking elements.
Hungry? Send e-meal.
Office happy hours, family get togethers and late night rendevous just got a lot easier to plan thanks to this sharable e-card we created for Great American Restaurants.
HCA Virginia e-card.
To share the news that HCA Virginia was the official hospital of the Washington Redskins (and of their victims) RP3 created this tongue and cheek e-card.
