Do Digital Agencies Have It All Wrong?
In a recent Marketing Daily commentary, RP3 Agency’s Chief Marketing Officer John Heenan shares his thoughts on how the next generation of agencies can’t rely on digital alone. To be successful, they must straddle the digital divide by bringing together the best marketing practices of the past with the most promising techniques of today.
Social or traditional? Why either or?
In a recent column appearing in Capitol Communicator, RP3 Agency’s Chief Marketing Officer John Heenan shares his insights on the need to integrate the best of new and traditional marketing techniques to drive the best possible results.
