RP3 Agency Wins Norfolk Southern.
As reported in the Washington Business Journal and New York Times, Bethesda-based advertising shop RP3 Agency has been hired as the new agency of record for Norfolk, Va.-based Norfolk Southern Corp. best known for its Norfolk Southern Railway subsidiary.
MASN & RP3 go 4 for 4 at capital emmys.
It was big night for our colleagues at MASN (Mid Atlantic Sports Network) as the network won 4 gold statues at the 52nd annual Capital Emmy Awards, which encompasses multiple TV markets including DC, Baltimore, Richmond, Norfolk-Virginia Beach, Roanoke/Lynchburg and Charlottesville. Dick Goggin, Creative Director for MASN accepted the awards on behalf of the network. [...]
NRPA and RP3 to partner for parks.
RP3 Agency has been chosen by the National Recreation and Park Association, NRPA, to increase consumer awareness and ignite consumer passion in support of parks and recreation across the nation. The program begins with brand planning, consumer positioning, and messaging that distinguishes it as the indispensable part of American communities. Implementation will begin with a [...]
RP3 announces 2 new hires.
A string of new business wins and growth from existing clients has led to new hires in creative and account management at Bethesda-based RP3 Agency. Chris Sheldon joins as Associate Creative Director and Amanda Marinelli as Account Coordinator.
RP3, Long & Foster team with Kogod MBA Students.
RP3 Agency and the Long & Foster Companies are teaming up with American University’s Kogod School of Business on a new graduate level practicum focused on how brands should engage consumers in today’s evolving media landscape.
Draftix Taps RP3 Agency.
RP3 announces a business win called Draftix, the world’s first web site dedicated to facilitating the sharing of sports season tickets. RP3 will help launch the brand, create awareness, engagement, and grow the subscriber base within the sports marketing industry.
NRTC plugs into RP3 for brand planning initiative.
The National Rural Telecommunications Cooperative (NRTC) has enlisted the brand planning expertise of RP3 Agency, the D.C.-metro area’s next generation advertising agency, for a brand planning initiative to help define and articulate the NRTC mission in the new realities of today’s marketplace. Using a proven methodology developed for large distributed organizations and diverse stakeholders, RP3 [...]
RP3′s Beth Johnson named to WAWF board.
We’re proud to announce that our very own Beth Johnson has been named to the Board of Directors of the Washington Area Women’s Foundation.
Beth Johnson on the origins of RP3.
RP3 Agency President Beth Johnson was recently interviewed by the Washington Business Journal. Below are some highlights of that conversation, including how the new agency came to be, why we’re different, and where we think the advertising and marketing industry is headed next.
RP3 among companies giving back in ’09.
In a recent Washington Post article, business columnist Steven Pearlstein celebrated those area companies that maintained or increased their corporate giving in 2009, despite the difficult economic conditions. While far from the biggest contributor on the list, RP3 is proud to be included for our partnership with the Washington Area Women’s Foundation. On behalf of [...]
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