Facebook Home  while quite possibly the least groundbreaking announcement yet from your parent’s social network, does bring up an interesting contrarian design perspective in the way it has been marketed.

“You’re going to be able to turn your Android phone into a great social device,” Zuckerberg said at the unveiling. “Our phones today are designed around apps, not people. We want to flip that around.”

Certainly a noble sentiment, at least for those lucky Android owners. Continue reading →

The RP3 account leadership folks, much like many of you I suspect, receive tons of emails every single day. And while not one of us would dream of going home at night with even one message left unanswered, each has a very different “system” for keeping track, filing, answering and generally managing the onslaught. Continue reading →

How successful is social media marketing for your brand? If you’re like many marketers today, you may have some difficulty answering this question. In fact, a recent survey reported in USA Today by Manta, a social network for small business, suggested that 61% of small businesses feel like they are wasting their time on social media.
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I recently attended the American Marketing Association’s Integrated Marketing Conference in San Francisco. As conferences go, I’d give this one about a B. Decent content, decent speaker, better-than-average networking with peers. (This is a recurring theme for RP3-attended conferences; see Tiffany Bacon’s recent post on the subject here.) Continue reading →

My alarm rings at 6:00 am on Thursday morning; I silence it, and immediately sign onto Facebook. Greatttttttt it looks like Allie Thomason (a girl I went to high school with) had the most epic Wednesday night.  And what did I do last night? I made lunch for today #win Continue reading →