RP3, Long & Foster team with Kogod MBA Students.
RP3 Agency and the Long & Foster Companies are teaming up with American University’s Kogod School of Business on a new graduate level practicum focused on how brands should engage consumers in today’s evolving media landscape.
Advertising for the post-advertising age (Postponed)
RP3 Agency President Beth Johnson and Creative Director Jim Lansbury will be presenting “Advertising for the Post-Advertising Age” to the Marketing Executives Networking Group (MENG) on Thursday, February 18th at University of Phoenix in Downtown DC.
Do Digital Agencies Have It All Wrong?
In a recent Marketing Daily commentary, RP3 Agency’s Chief Marketing Officer John Heenan shares his thoughts on how the next generation of agencies can’t rely on digital alone. To be successful, they must straddle the digital divide by bringing together the best marketing practices of the past with the most promising techniques of today.
Draftix Taps RP3 Agency.
RP3 announces a business win called Draftix, the world’s first web site dedicated to facilitating the sharing of sports season tickets. RP3 will help launch the brand, create awareness, engagement, and grow the subscriber base within the sports marketing industry.
Social or traditional? Why either or?
In a recent column appearing in Capitol Communicator, RP3 Agency’s Chief Marketing Officer John Heenan shares his insights on the need to integrate the best of new and traditional marketing techniques to drive the best possible results.