aerial ads need contact planning.
I’m one of those people who can’t get work out of my head, even at the beach. So after a few days of watching those aerial banners fly back and forth, I started thinking, who’s buying these things? And have they ever heard of contact planning? Simply put, contact planning is the discipline of understanding [...]
It takes a village to build a website.
Many, many thanks to everyone who made our new site a reality, and in record time.
Enter the new marketing subcategory: “social media”
I was inspired by a recent article in Ad Age, “Agencies Should Be Defined by What They Know, Not What They Make”. While the article is more on the same, how agencies stay relevant in a constantly evolving world, I was mostly struck by the articles first paragraph.
“At their best, advertising agencies grasp the magic [...]
Baseball fans, what’s your Defining Moment?
Ask a simple question, get some heartfelt, off the cuff, and downright hilarious videos from real fans who want to share their passion.
Washington Women’s Foundation enlists RP3.
The newly minted and woman-owned RP3 Agency has joined forces with the Washington Area Women’s Foundation, which has been igniting women’s philanthropy to holistically improve the lives of girls and women in the DC area for over a decade.
RP3 Agency will be working with the Women’s Foundation on several key strategic initiatives to help drive [...]
